An online photo printing company can temporarily lose its e-commerce ubiquity if

Ever since photography entered the commercial world in mid 20th century, white background photography has dominated the scene. White background photography was the gold standard for selling products. As Jeff DeLaCruz of Products on White Photography reinforced: “Keeping everything white is not just an Amazon standard, it’s a worldwide standard for retail—and the reason why is because it removes the branding and makes it accessible to everybody,” white product photography is quintessential to making your products accessible and marketable on any platforms.

Why White Background Photography?

White background photography is essentially, shooting product images using a pure white background.Commercial shoots commonly come with photogenic models and elaborate sets that greatly boost the aesthetics of product images . But ultimately, consumers demand to know about products specifications. For business owners, this means that it’s not just about presenting their products in a clear and straightforward manner anymore. They must also pay attention to visual aspects, especially in terms of making it eye-catching and mobile-friendly.

There are plenty of reasons why shooting on a pure white background is preferred in post-production stage:

  • It’s consistent
  • It’s clean
  • Colours are true
  • File sizes are minimized

Traditional photography simply isn’t suited to meet the structural needs of individual sellers. A typical day-rate of running a shoot could easily cost up to SGD 2000 to SGD 3000. For someone who just wants one white background photo, traditional photography just isn’t the way to go. On the other hand, for big eCommerce businesses who need to churn out high quantities of images on a regular basis, the laborious process of traditional photography might not be able to keep up with demands.

In the world of eCommerce, product photography has never been more challenging in the rapidly changing representations and consumption pattern of visual content. Consumers can be scrolling through their phones any minute, and it is precisely these moments that E-commerce giants need to capture.

A More Efficient Workflow

So we have realised that there are two main groups of sellers in the market who do not have their structural needs met. One, individual sellers who just do not want to hire professional photographer nor book a studio on a day-to-day basis. Two, groups of big sellers who are looking to streamline product photography process. E-commerce giants are often troubled by having to deal with post-production difficulties such as cropping and removing background image. They need to be able to upload their product images ASAP in order to sway and satisfy consumer demand.

At SnappyFly, we have removed flat-rates for photo pricing and minimum purchase order. Everything is conducted online, from placing orders to downloading of images.

An online photo printing company can temporarily lose its e-commerce ubiquity if

You get to be the art director

That’s right. Tell us what your specifications are and we’ll work on it. Read more about it here in our FAQ.

Our online habits and its challenges to photography

With the growth of a technologically-savvy millennial workforce, mobile ubiquity and relentless optimization of e-commerce technology, processes of photography need to be ever more efficient. Our habits of constantly scrolling through Facebook, putting our smartphones on alert for any discount notifications and actively filtering through choices have made us increasingly unpredictable, discerning and information-centric buyers. If businesses want to make the most out of these, ensuring quality data and knowing how to make sense of it are most probably the challenges of 2018.

Source:

www.powproductphotography.com

www.pexels.com/photo/photo-studio-with-white-wooden-framed-wall-mirror-134469/

Our shops are designed to keep your customers searching, finding, and paying without getting lost or frustrated.

You won’t have salespeople helping misguided customers in an online store — if a visitor cannot find the products they are looking for they will simply shop elsewhere.

An online photo printing company can temporarily lose its e-commerce ubiquity if

An online photo printing company can temporarily lose its e-commerce ubiquity if

Customers can manage their accounts, check order status, and re-order with one-click.

Want higher conversion rates? Make it easy to shop with you. 

  • Batch-add multiple products to the cart at once
  • One Page Checkout
  • Billing/Shipping Information prefilled for registered customers
  • View and reorder past orders 
  • Customers receive emails when an order is placed and as it is processed
  • Current order status and shipment tracking

  • Gift Certificates and Gift Wrapping Options Available.
  • “Email product to a friend” ~ Let current customers bring in new customers.
  • Product Reviews – customers can add reviews to your products.
  • Pay by credit card, check, money order, COD, Gift Certificate, P.O., or even make payment in-store
Managing Your Products
  • Product import and export tools
  • Products can be marked “not available”, which keeps them in your database but does not display them in your store
  • Product Options – size, color, length, etc. 
  • Multiple product photos and “Image Zoom” feature
Product Categories
  • Unlimited Categories and Subcategories with images and SEO-rich descriptions
  • Temporarily hide a category or subcategory from the storefront
  • Only display categories with products currently in stock.
  • Fully customizable Inventory Management with inventory notification emails to remind you when products are running low.
Managing Your Customers
  • Customer-specific discounts – give select customers a set percentage off that they will receive with every order they place with you. Also set Free Shipping by customer.
  • Set unlimited Membership Groups with their own Price Tiers / Levels – if you have a wholesale group, or a friends and family discount, or a reduced rate for Chamber of Commerce members… this can all be configured to automatically recognize those customers and display the appropriate pricing levels. Customers and membership groups can also be flagged as “tax-exempt”.
  • Searchable customer list with detailed information on how long they have been a customer and how many items they have purchased, as well as links to all previous orders.
  • Import/Export Customers
  • Admin can require customers to log in before they can view any components of the shopping cart – excellent for restricting product viewing to preselected wholesalers, etc.
  • Customers can only view certain categories – you can create membership levels where only certain membership groups can view certain categories.
  • Customer login may be set to required, not required, or optional, where customers can choose “Express Checkout” and skip logging in if they wish.
Managing Your Vendors
  • Admin can add/edit/delete vendors (also called drop shippers or manufacturers)
  • Vendor Sales Report to list out each vendor’s total sales.
  • Vendor email functionality so that each vendor gets an email notification about only items in their order.
  • Vendor Login – Each Vendor Can Manage Their Own Inventory
  • Vendors receive an email if they are set to drop ship your merchandise letting them know you have an order for one of their products as well as stating your customers’ name and contact information, so that the vendor may drop ship their merchandise to your clients on your behalf.
Administration Area

Our easy-to-use browser-based administration panel allows you to manage your entire store from anywhere. 

  • Set “Terms and Conditions” to be required or not required during checkout.
  • Admin/User Permissions – Can’t do it all yourself? Create unlimited users for the admin section and determine which features within the admin each user can have access to.
  • Close the Store Temporarily With a Click of a Button.
  • Direct Quickbooks Integration.
  • Full HTTPS/SSL support encryption
Shipping & Handling
  • Shipment Tracking Support
  • Optional Handling Fees

For The Shop Owner

  • Inventory management, upselling, pricing, sales discounts, specialty products.
  • Featured Products Page
  • Sale Products Page
  • New Arrivals Page
  • Related products
  • Cross-sell recommends other products to customers based on what’s currently in their shopping cart.
Specialty Products
  • Downloadable Products: Sell any type of e-good, from downloadable music to ebooks. 
  • Changing the order status to shipped/completed sends the download link via email to the customer.
Sales, Pricing, & Coupons
  • Custom coupons and Sales
  • Ability to hide “add-to-cart” or hide prices until logged in, ideal for wholesalers.

An online photo printing company can temporarily lose its e-commerce ubiquity if

For The Shop Owner

  • Inventory management, upselling, pricing, sales discounts, specialty products.
  • Featured Products Page
  • Sale Products Page
  • New Arrivals Page
  • Related products
  • Cross-sell recommends other products to customers based on what’s currently in their shopping cart.
Specialty Products
  • Downloadable Products: Sell any type of e-good, from downloadable music to ebooks. 
  • Changing the order status to shipped/completed sends the download link via email to the customer.
Sales, Pricing, & Coupons
  • Custom coupons and Sales
  • Ability to hide “add-to-cart” or hide prices until logged in, ideal for wholesalers.