Folkways are norms that are taken very seriously as they are essential to a groups core values.

Folkways are informal rules and norms that, while not offensive to violate, are expected to be followed. Mores (pronounced more-rays) are also informal rules that are not written, but, when violated, result in severe punishments and social sanction upon the individuals, such as social and religious exclusions,.

Folkways, sometimes known as “conventions” or “customs,” are standards of behavior that are socially approved but not morally significant. For example, belching loudly after eating dinner at someone else's home breaks an American folkway. Mores are norms of morality.

folkway, the learned behaviour, shared by a social group, that provides a traditional mode of conduct.

Folkways are the customs or conventions of daily life. They are a type of social norm -- expectations for how we act. In sociology, folkways are generally discussed in contrast to mores because they are both types of social norms, though they vary in the degree to which they are enforced.