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Terms in this set (65)Which of the following accurately represents the order of steps in the consumer adoption process? Sets with similar termsWhich of the following describes why services are considered to be inseparable?Which of the following describes why services are considered to be inseparable? They cannot be reused.
Which of the following accurately represents the steps in the consumer adoption process?The 5 stages are: product awareness, product interest, product evaluation, product trial, and product adoption.
What is the first stage in a consumer's adoption of a new product?The adoption process for a new product is the mental process through which an individual passes from first learning about an innovation to final adoption. The five stages of the consumer adoption process are awareness, interest, evaluation, trial, and adoption.
Which example best demonstrates the adoption stage of the consumer adoption process?Which example best demonstrates the adoption stage of the consumer adoption process? in the adoption stage, the consumer buys and uses the product.
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A service failure needs to be remedied even if the company believes that the customer is wrong.
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